Snap Recordings Blog

Businesses commonly want to get the most out of their systems, no matter what these systems are. On hold messages are no different than any other, but most believe that all a hold message needs to do is keep a customer from hanging up. That's true, but there's so much more a hold message can do, and the worst ones can actually damage a company's brand and reputation in ways most don't even consider.
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Nothing's quite so jarring to the customer as a business that talks out of both sides of its mouth. The “but he said” phenomenon is a sure interest-killer for customers as they try to puzzle out just what your business means, and then decides to go somewhere where it's clearer. Keeping the business ...
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