What Does Customer Experience Really Mean in the Cloud Era?

Posted by SnapRecordings on April 07, 2017

Via McKinsey&Company, 75% of online customers expect a response within 5 minutes. Are you prepared to deliver on that expectation? If not, make arrangements to do so, because this is the new reality of the cloud era. It’s evident from these and other customer service stats and figures that the ...

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The Evolution of a UC Customer: What do They Actually Want?

Posted by SnapRecordings on March 30, 2017

When compared to IT and other telecom industries, Unified Communications (UC) is still very much in its infancy. The way it has evolved has also affected the way customers react to UC and its benefits. Although telephony and UC are often intertwined and link to a suite of common features such as ...

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5 Tips for Delivering Delightful Customer Service Over the Phone

Posted by SnapRecordings on March 09, 2017

Executing great customer service is a way to differentiate from other businesses and rise above your competition. This is becoming even more important than pricing, as a Walker study shows 86% of buyers will pay more for a better customer experience. Delivering exceptional customer service over the ...

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So You’ve Driven Traffic to Your Phone System — Now What?

Posted by Snap Recordings on January 17, 2017

Think about all the time, money and creativity that goes into a successful marketing campaign. A willingness to commit precious resources to such a project are just the prerequisites. Some of today’s best marketers believe that successful marketing requires creating an understanding of the target ...

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6 Spring Cleaning Tips to Organize Your Business

Posted by SnapRecordings on May 06, 2013

The weather is finally warming up and the flowers are in bloom. With spring officially here, it’s the perfect time for some spring cleaning. Sure, a little cleanup is great around the house, but could your business use some sprucing up too? It may be time to clean house so to speak when it comes to ...

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Social Media Tips for Start-ups and Small Business

Posted by SnapRecordings on January 24, 2013

It seems like everyday there is a new social media network or photo-sharing app that you need to get on board with for your brand. Keeping up with the latest social media trends, not to mention adding your company’s profile to the highest ranked social media networks can be very overwhelming; ...

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Online Business Directories: A Budget-Friendly Marketing Strategy

Posted by SnapRecordings on January 14, 2013

They say print is dead. As more and more print publications close the book on their inked pages, the Internet continues to gain more power as the number one source of information at your fingertips. Magazines have gone digital and so has the archaic, five-pound phonebook—or what most consumers ...

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How To Market Your Small Business On A Budget

Posted by SnapRecordings on December 27, 2012

So you have an incredible business idea, you get the courage to implement your idea and thus start-up your first small business — but how do you market your product or service without breaking the budget? It’s not always an easy task to figure affordable ways to advertise your new business, but ...

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