A voiceover artist does more than give voice to your content, they create an emotional connection between the listener and your brand. Using the same voice across your professional business recordings helps reinforce your image and build brand personality. Which is why when you take a moment and remember a Coors beer commercial, you probably hear the deep, resonant voice of Sam Elliot. Or you may hear the smoky, soothing voice of Susan Sarandon when you recall a Tylenol commercial.
