On-hold messages are one of the most underutilized marketing tools available to businesses today. They’re a direct connection to callers who are already familiar with your brand. They allow you to speak to your callers at scale. On hold messages can be adapted to fit a range of use cases, especially if you are targeting your messages to different call queues. 

But to leverage this marketing channel to its potential, you first need to learn how to write for and use hold time effectively.

The holidays are a busy time for everyone. And that can mean your callers are spending more time on hold than usual. Adding some festive holiday cheer to your on hold messages or phone greetings is a great way to show your clients, vendors, and partners that you value them and appreciate their business. Fortunately, you don’t need to start from scratch with a new script. It can be as simple as switching to a holiday background music or adding short seasonal greetings to your existing messages. Need a little inspiration? Here’s an informative breakdown of how you can select the best holiday music and greetings for your business recordings.

Oh, snap! Our music library is bursting with tunes! Snap Recordings is happy to announce our new and improved music library. To celebrate, we have a great promotion just for you!